User experience is about more than just how easy the application is to use and how nice it looks. UX spans the range of visual design, content, interaction design, navigation, features and context to deliver a satisfying interaction and transaction experience for the user.
First impression is everything. We create visual magic by blending colors, illustrations and typography, adhering to our clients' brand / style guidelines.
Our approach for usability testing is experiential. We design scenarios and experiment with actual users from the target industry. We use a variety of tools to test usability of products. Feedback is then provided to the design teams to refine and finalize product designs.
The front-end is the first thing that a user will see and interact with. Using the latest technologies, we ensure the design is translated into a functioning code at the pixel level. We code strictly in accordance with current standards and support you during an integration with the back-end system.